Notice Regarding 100ml Bottle Labels

Some of our 100ml bottles have labels that were pre-printed by our former bottler with an incorrect Best Before End (BBE) date and outdated address information due to our subsequent relocation. Following guidance from the UK Trading Standards, we have updated this information by over-labelling the bottles to reflect the correct BBE date and new address.

The original BBE date of JUN 24 on these bottles was incorrect, as the products were not bottled until August 2024. The correct initial BBE date should have been AUG 24. Subsequent testing has extended the shelf life to over two years, meaning that the accurate BBE date for all of these products is now no earlier than AUG 25.

If you have any of our 100ml bottles with a BBE date of JUN 24, please rest assured that these products will remain fresh and delicious until at least August 2025.

Understanding the Best Before End (BBE) Date

The Best Before End (BBE) date on our products indicates the date until which the product is expected to retain its optimal quality, including taste, texture, and nutritional value. It is not a safety-related date but rather a guideline for the best experience when consuming the product.

Our product recipes create sauces with a pH below 4 and with low water activity, which means they are naturally resistant to bacterial growth, spoilage, and degradation. These properties significantly enhance the product's stability and shelf life, often well beyond the stated BBE date.

  • Low pH (4.6 and lower): A low pH creates an acidic environment that inhibits the growth of harmful microorganisms, ensuring the product remains safe and maintains its intended flavour.
  • Low Water Activity: Low water activity reduces the likelihood of microbial growth and spoilage, further preserving the product's quality.

What This Means for You:

Even if the BBE date has passed, products with these characteristics are likely to remain safe, tasty, and effective much longer than indicated. For instance, our testing has shown that even bottles marked with an older BBE date of JUN 24 are still of excellent quality and can be safely enjoyed until at least August 2025.

Always store the product as recommended, and rest assured that our formulations are designed to maintain their integrity far beyond standard expectations.

As we enter our second year of business and are brewing the sauces ourselves, we will ensure that all label data will be accurate from the start. Thank you for your continued support.

Best,

Todd "Toad" Guiton
Peppered Palette Ltd.